E!
Challenge
The way we consume media has changed, but the way we view the red carpet has not.
Action
Reintroduce E! Live from the Red Carpet using new content made for all types of screens to amplify a moment in pop culture. We enlisted top creators to host their own live viewing parties on Periscope and Facebook live for the 2015 Golden Globes and Grammys. FuckJerry, Gigi Gorgeous, and Arielle Vandenberg were a few of our Partyscopes hosts. We also created a meme team @girlwithnojob and @betches to create original memes for red carpet looks.
Company
Role
Producer
2015
The way we consume media has changed, but the way we view the red carpet has not.
Action
Reintroduce E! Live from the Red Carpet using new content made for all types of screens to amplify a moment in pop culture. We enlisted top creators to host their own live viewing parties on Periscope and Facebook live for the 2015 Golden Globes and Grammys. FuckJerry, Gigi Gorgeous, and Arielle Vandenberg were a few of our Partyscopes hosts. We also created a meme team @girlwithnojob and @betches to create original memes for red carpet looks.
Company
co:collective / The Pub
Role
Producer
2015